Hairspray Motion Picture Events

Performance Producer: Quantum’s Jayson Raitt
Client: New Line Cinema

Produced live performance events to launch the Hairspray movie theatrically and for home video release including; a performance at the ShoWest Convention in Las Vegas attended by over 3,000 people featuring appearances by John Travolta, Michelle Pfeiffer, Christopher Walken, Allison Janney, and performances by Queen Latifah, James Marsden, Zac Efron, Elijah Kelley, and Nikki Blonsky; live performances on “The Oprah Winfrey Show” and “The Today Show”; and a float and performance for the “Macy’s Thanksgiving Day Parade.” 

Live Televised Events for “The Oprah Winfrey Show,” “The Today Show,” and the “Macy’s Thanksgiving Day Parade”.  

Live Performance Events at ShoWest in Las Vegas, ShowCanada, and the Grove in Los Angeles.


Nikki Blonsky, Elijah Kelley, and Zac Efron perform on the "Oprah Winfrey Show"

Nikki Blonsky and dancers perform on the "Macy's Thanksgiving Day Parade"

Queen Latifah, James Marsden, Nikki Blonsky, Elijah Kelley, Zac Efron, and dancers perform on "The Today Show"

Cast of the Hairspray movie performs at the ShoWest Convention in Las Vegas

Nikki Blonsky performs live at the Grove Mall in Los Angeles (fan video)